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News story

News story




26 May 2016

Fragilistics chooses Paragon to handle rapid growth of mirror delivery service

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Fragilistics has teamed up with 
Paragon to support its current and 
future logistics needs
Fragilistics has teamed up with Paragon to support its current and future logistics needs

Fragilistics has adopted Paragon’s routing and scheduling software following the rapid expansion of the business since its launch in 2013. The UK’s only dedicated mirror delivery operation, Fragilistics has seen order volumes double in the past 12 months and now serves almost 250 online retailers. As a result, the company required advanced route planning software that would help fulfil its current logistics needs and ensure it was best placed for future expansion.

Fragilistics will use the route planning software to coordinate a fleet of 23 vans operated from its central warehousing facility in Milton Keynes. The company delivers to eleven regions, covering every postcode in mainland UK, with over 5,000 orders fulfilled every month.  Each region is serviced on a weekly basis, with the exception of London which has three delivery schedules per week.

The Paragon routing and scheduling software will be used by Fragilistics’ team of planners that previously used manual processes to manage transport requirements. They will now be able to create optimised transport plans in a matter of minutes, combining collections from retail customers and deliveries to consumers. This will enable the company to make the most of available resources, minimising levels of empty running and reducing mileage.

Robert Dixon, Director at Fragilistics commented: “The success of the business is based on our ability to deliver mirrors of all sizes for our customers in the quickest and most efficient way possible. We chose Paragon because it provides us with a solution that will streamline our current planning and delivery process today but also has the means to grow in line with our future business strategy.  We are already exploring the opportunity to automate other areas of our order fulfilment process.”

William Salter, Managing Director of Paragon Software Systems said: “Companies such as Fragilistics are the critical link between the seller and the buyer, so need highly flexible and effective route planning software. This allows them to meet the needs of the consumer in a cost-effective manner, while being well-placed to adapt to changing market requirements. Our advanced solutions sit at the heart of the distribution operation to help planning teams achieve high levels of service, operate efficiently and make better-informed decisions.”